Spangles (restaurant) facts for kids
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| Private | |
| Industry | Restaurants |
| Founded | January 1978 |
| Founder | Dale Steven, and Craig Steven |
| Headquarters |
Wichita, Kansas
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US
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Key people
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Dale Steven (owner), Craig Steven (owner), Rene Steven (director of operations and spokesperson) |
| Products | Fast food, including Gourmet Supreme hamburgers, flatbread pita wraps, Western Burgers, and soft serve desserts |
| Revenue |  $36 Million USD (2021) |
Spangles is a popular fast food restaurant chain. It's a family-owned business that started in 1978. Spangles is known for its fun 1950s theme.
You can find Spangles restaurants mostly in Kansas. They serve many tasty items like burgers, flatbread pita wraps, and french fries. They also have breakfast sandwiches, donuts, and delicious milkshakes. Spangles is famous for its unique and memorable TV commercials.
Today, Spangles Inc. has 27 locations across Kansas. Most of these are in the Wichita area. You can also find them in cities like Topeka, Hutchinson, and Salina.
Contents
The Story of Spangles
How Spangles Began
Spangles started as a small restaurant called Coney Island. It was in Wichita, Kansas. Two brothers, Dale and Craig Steven, opened it in January 1978. They changed an old hot dog restaurant into their new place.
Coney Island was doing well. But in 1984, the Steven brothers wanted a new name. They felt "Coney Island" was too limiting if they wanted to open more restaurants. So, they held a contest for people in the city to suggest a new name. The winning name was Spangles!
Growing Across Kansas
The first Spangles store in Topeka opened in 2004. It was a huge success! Dale Steven shared that a typical Spangles store in Wichita would make about $35,000 in sales in its first week. This was already a very good number for the restaurant industry.
However, the Topeka Spangles store made an amazing $97,000 in sales in its first week. Cars lined up twice around the building, and people helped direct traffic. This showed how popular Spangles was becoming.
Exciting Grand Openings
On April 25, 2006, a new Spangles opened in Lawrence, Kansas. About 250 people camped out in tents the night before! They waited for the store to open at 6:30 AM, even though there was a thunderstorm. Some people stayed for 24 hours.
Why did they wait? Spangles offered free food for a whole year to the first 100 customers! The restaurant even hung framed pictures of these first 100 customers on its wall. This shows how much people love Spangles.
Advertising and Growth
Spangles decided to spend more money on advertising. They doubled their advertising budget. This helped their business grow even more. They advertised on local radio stations and television stations.
The company's slogan is "Spangles, it just tastes better!" They also had a famous ad for their Gourmet Supreme value pack. It used to be $2.99, which was a very low price. In May 2008, the price went up to $4.99 because of rising costs. They then introduced the Classic Burger for $2.99.
Spangles works with a company called digitalBRAND Communications for their TV commercials. They have been making fun and memorable ads for many years. In 2005, they made 23 commercials, almost one new commercial every two weeks!
