Maaza facts for kids
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| Type | Fruit juice |
|---|---|
| Manufacturer | The Coca-Cola Company |
| Country of origin | India |
| Introduced | 1976 |
| Variants | Maaza Orange, Maaza Pineapple |
| Related products | Slice, Frooti |
Maaza (pronounced "Mahza") is a popular fruit drink. It is sold in many parts of the world, including Africa, Europe, and Asia. The most famous Maaza drink is its delicious mango flavor.
Contents
The Story of Maaza
How Maaza Started
Maaza first came out in India in 1976. It was created by a company called Parle Bisleri. Maaza was made to be a ready-to-drink version of aamras, which is a traditional Indian dish made from mango pulp. It was a big hit!
Maaza Joins Coca-Cola
Because Maaza was so popular, Coca-Cola bought the brand in 1993. Coca-Cola also bought other popular drinks from Parle Bisleri at that time, like Limca, Citra, Thums Up, and Gold Spot.
Maaza Around the World
Maaza didn't just stay in India. In 1976, a company in the UAE (United Arab Emirates) started selling Maaza in the Middle East and Africa. By 1995, they had full rights to sell Maaza in those areas. Later, in 2005, another company called House of Spices began selling Maaza in North America. Then, in 2006, Infra Foodbrands started selling Maaza in Europe, the Caribbean, and West Africa. This shows how Maaza became a global drink!
Maaza Products
Different Flavors
When Coca-Cola first took over Maaza, they also offered orange and pineapple flavors. However, these were stopped for a while. Later, Coca-Cola brought back the orange and pineapple flavors in India.
Maaza's Competitors
Maaza's mango drink has some big rivals. One is Slice, which is made by Pepsi. Another is Frooti, made by Parle Agro. All these drinks compete to be the favorite mango juice!
How Maaza is Sold
In the beginning, Maaza and Slice were sold in bottles that you could return. Frooti, however, was sold in small cartons. Today, you can find all these brands in small cartons and also in larger plastic bottles made of PET.
What Makes Maaza Special?
Maaza has a unique taste. It feels a bit pulpy, meaning it has a thicker texture, and it tastes a little sweeter compared to Slice. Maaza says it uses mango pulp from the Alphonso mango. Alphonso mangoes are often called the "King of Mangoes" in India because they are so delicious!
Maaza is a very well-known drink in Dubai, where many families enjoy it regularly.
