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Apollo Bay
Apollo Bay from Mariners Lookout.jpg
Apollo Bay township and bay from Mariners Lookout to the north-east
Apollo Bay is located in Colac Otway Shire
Apollo Bay
Apollo Bay
Location in Colac Otway Shire
Population 1,598 (2016 census)
Postcode(s) 3233
Elevation 15.0 m (49 ft)
LGA(s) Colac Otway Shire
State electorate(s) Polwarth
Federal Division(s) Corangamite
Localities around Apollo Bay:
Aire Valley Beech Forest
Skenes Creek North
Skenes Creek
Cape Otway Apollo Bay Bass Strait
Cape Otway Bass Strait Marengo

Apollo Bay is a coastal town in southwestern Victoria, Australia. It is situated on the eastern side of Cape Otway, along the edge of the Barham River and on the Great Ocean Road, in the Colac Otway Shire. The town had a population of 1,598 at the 2016 census.

It is now a tourist destination, though it is smaller and quieter than other nearby places such as Lorne. It is also host to the annual Apollo Bay Music Festival and the Great Ocean Sports Festival.

In winter to spring, southern right whales come to the area mainly to breed, to bear their calves, and to raise them in the warmer, calm waters of South Australia during their migration season. Less frequently, humpback whales can be seen off the coast.


Amphitrite Australiastamp
1936 Stamp- Cable to Tasmania depicting Amphitrite

Apollo Bay is part of the traditional lands of the Gadubanud, or King Parrot people, of the Cape Otway coast. By the early 19th century, the area was being frequented by sealers and whalers from Sydney. One local Indigenous name for the area, of uncertain language origin, is 'Krambruk'.

In the 1840s the Henty brothers established a whaling station at Point Bunbury on the western end of the bay. The bay was named by a Captain Loutit in 1845 when he sheltered his vessel, the Apollo, here from a storm.

The first European settlers were timber cutters in the 1850s who subsequently established sawmills. Although the bay provided a relatively sheltered anchorage, the lack of a suitable pier meant that logs were floated out to sea to be loaded on to ships. A township on Apollo Bay was surveyed in 1853 and named Middleton. In the 1860s, farming land was made available and in the mid 1870s, the first blocks in the township were offered for sale. Middleton post office (with a fortnightly mail delivery) opened on 1 May 1873. A school was opened in 1880.

In 1881, the town and post office was renamed Krambruk. That was changed to Apollo Bay in 1898. During this period almost the only access to the area was by sea, but a coach service from Birregurra to Apollo Bay was inaugurated in 1889. The pier at Point Bunbury was swept away in a storm, as was a second pier at that site. Consequently, the "Long Pier" was built at a more sheltered site in 1892.

The town plan indicated that Pascoe Street would be the main thoroughfare, but the erection of several buildings on Collingwood Street meant that it became Apollo Bay's commercial centre. With the upgrade of the road to the town in 1927, and then the completion of the Great Ocean Road in 1932, the area became a tourist destination and an important fishing port.

On 10 July 1932 the coastal steamer Casino sank while attempting to berth at the town jetty. Ten lives were lost. Many earlier shipwrecks had occurred along the Cape Otway coastline.

In 1936 a submarine telegraph and telephone cable from Apollo Bay to Stanley provided the first telephone connection to Tasmania from the mainland. The Apollo Bay Telegraph station closed in 1963 and is now a museum.

Events and festivals in Apollo Bay

Events and festivals held in Apollo Bay include:

  • Winterwild
  • Great Ocean Road Running Festival
  • Apollo Bay Seafood Festival
  • Apollo Bay and Otway District Show
  • The Apollo Bay Music Festival (first held in 1993 and last held in 2013). A poster for the festival of 1999 by Jeff Ragus was featured on a postage stamp issued by Australia Post in 2006.


Coastine golf australia
Apollo Bay Golf Club
  • The Apollo Bay Surf Lifesaving Club was established in 1952 as a result of a meeting held on the foreshore by interested townspeople and Surf Lifesaving Victoria officials. The Apollo Bay SLSC became the ninth club to be affiliated with Surf Lifesaving Victoria. It is now affiliated with the new amalgamation between two Victorian lifesaving organisations: Life Saving Victoria. ([1])
  • The Apollo Bay Sailing Club aims to provide a wide range of opportunities in sailing to a diverse range of abilities and age groups.
  • Apollo Bay Golf Club is on Nelson Street- (website) and Apollo Bay Pony Club - (website).
  • The town has an Australian Rules football team competing in the Colac & District Football League.
  • See also Sports & Recreation on the Apollo Bay Community Website
  • Apollo Bay has hosted overnight stops on the Great Victorian Bike Ride six times (1991, 1996, 2000, 2004, 2009 and 2016), including serving as the host for the rest day on the last four of those visits.
Apollo Bay, Vic during GVBR Pano jjron 03.12.2009
A panoramic view of the town, showing the main shopping strip on the Great Ocean Road (Collingwood Street), the foreshore reserve with surrounding hills in background, and the Apollo Bay Golf Club backed by the beach and bay

People born or raised in Apollo Bay

Marriner's Falls Apollo Bay
Marriner's Falls, Apollo Bay, 1935
  • Neil Melville – an actor born in Sydney, but spent his childhood in Apollo Bay
  • Sid O'Neil, Ted O'Neil, Michael Fitzgerald – members of the rock band The Vasco Era
  • H. A. Willis – essayist, spent his early childhood in Apollo Bay
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