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Chloé
Subsidiary
Industry Fashion
Founded 1952; 73 years ago (1952)
Founders Gaby Aghion
Jacques Lenoir
Headquarters
Paris
,
France
Key people
Chemena Kamali
Parent Richemont
HK IFC mall near MTR station
Hong Kong

Chloé is a famous French fashion company that makes fancy clothes and accessories. It was started in 1952 by a talented designer named Gaby Aghion. In 1953, Gaby teamed up with Jacques Lenoir. He helped manage the business, so Gaby could focus on creating beautiful designs. Their main office is in Paris, France.

A big company called Richemont Group owns Chloé. Lots of famous people, like Madonna, Emma Stone, and Kirsten Dunst, have worn Chloé's designs. Chloé is known for its fun, free-spirited, and stylish look. They also make popular perfumes. As of October 2023, Chemena Kamali is the main designer, called the creative director.

The Story of Chloé

Chloé was started in 1952 by Gaby Aghion, who was born in Egypt. She wanted to create fancy clothes that were "ready-to-wear." This meant clothes that were already made in standard sizes, not custom-made like very expensive haute couture. This idea was quite new at the time! Gaby Aghion and Jacques Lenoir ran the company until 1985. Then, a company called Alfred Dunhill Ltd. bought Chloé. This company is now part of the Richemont Group.

Important Moments in Chloé's History

  • 1952: Gaby Aghion starts Chloé in Paris. She and her partner, Jacques Lenoir, saw that people wanted stylish clothes that were ready to buy, not just custom-made.
  • 1956: Chloé shows its first collection of clothes at a famous cafe in Paris called Café de Flore. Gaby Aghion designed the collection. Chloé started hiring young, talented designers who later became famous.
  • 1966: Karl Lagerfeld becomes the main designer. Chloé becomes a very popular brand in the 1970s. Famous customers included Jackie Kennedy, Brigitte Bardot, and Grace Kelly.
  • 1971: The first Chloé store opens in Paris.
  • 1985: The Richemont group buys the company.
  • 1980s: Chloé continues to work with promising designers like Martine Sitbon and Karl Lagerfeld.
  • 2001: Celebrities like Kirsten Dunst and Natalie Portman become Chloé customers.
  • 2002: Chloé launches a new line of bags, small leather items, and shoes. One of their most famous bags was the Paddington bag, which became one of the first "It bags" – a super popular handbag that everyone wanted!
  • 2009: Hannah MacGibbon introduces her first collection. The American actress and designer Chloë Sevigny becomes a spokesperson for the company.
  • 2023: Chloé works with Angelina Jolie's new fashion brand, Atelier Jolie.
  • 2024: Chloé Perfume names Guan Xiaotong as its first Chinese brand ambassador.

Creative Directors of Chloé

The creative director is the main designer who decides the look and feel of a fashion brand. Here are some of the talented people who have been creative directors at Chloé:

  • 1974–1988: Karl Lagerfeld
  • 1988–1992: Martine Sitbon
  • 1992–1996: Karl Lagerfeld
  • 1997–2001: Stella McCartney
  • 2001–2006: Phoebe Philo
  • 2006–2008: Paulo Melim Andersson
  • 2008–2011: Hannah MacGibbon
  • 2011–2017: Clare Waight Keller
  • 2017–2020: Natacha Ramsay-Levi
  • 2020–2023: Gabriela Hearst
  • 2023–present: Chemena Kamali

Other Products from Chloé

Chloé doesn't just make clothes! They also create other stylish items.

Beauty Products

In 1973, Chloé launched its first perfume, called Chloé Classique. Later, a company called Coty took over making Chloé perfumes. In 2012, Coty also launched a perfume for See by Chloé.

Eyewear

Chloé also makes eyeglasses and sunglasses. They work with different companies to produce these, including Kering Eyewear since 2020.

Where to Find Chloé

Chloé's main office is in Paris, France. They also have offices in big cities around the world, like New York, Tokyo, Shanghai, Hong Kong, and Dubai.

You can find Chloé stores in many cities, including Toronto, New York City, Beijing, Sydney, Shanghai, Hong Kong, Singapore, Paris, London, Tokyo, Seoul, and Dubai.

In 2017, Chloé opened Maison Chloé in Paris. This is a special place that has showrooms to display clothes, VIP fitting rooms for important clients, and archives that store the brand's history and designs.

Sponsoring and Awards

Chloé supports fashion talent and has received awards.

  • Since 2012, Chloé has sponsored the annual Prix Chloé at the Festival de Mode de Hyères. This is a fashion festival that helps new designers.
  • In 2016, the brand also sponsored the Port Eliot Festival.
  • 2023: Chloé received the Human Capital & Social Impact Award from the Camera Nazionale della Moda Italiana (CNMI) Sustainable Fashion Awards. This award recognizes their efforts in social responsibility.
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