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Qwant
Qwant
Qwant-Logo-2022-bg-blue.svg
Type of site
Search engine
Available in Multilingual
Headquarters
Owner Jean-Manuel Rozan, Éric Léandri, Patrick Constant, Caisse des dépôts et consignations (20 %)
Groupe Axel Springer (20 %)
Founder(s) Jean-Manuel Rozan, Éric Léandri, Patrick Constant
Commercial Yes
Registration None
Launched July 2013; 11 years ago (2013-07)
Current status Active
Content license
Proprietary
Pays Qwant
Availability of Qwant by country as of January 2023:      Currently available      Not available

Qwant (/kwɑ̃t/) is a French search engine that launched in February 2013. Qwant is privacy focused, claiming to not track users, resell personal data, or bias the display of search results.

History

Creation

Qwant was founded on May 25, 2011 in Nice by investors Jean-Manuel Rozan, Éric Léandri, and Patrick Constant (via his company Pertimm, which developed other search engines for retail and other commercial services). The name Qwant stems from a combination of the letter Q from the word Quantities and the English word want.

The metasearch engine was launched in beta in 15 countries and 35 languages on February 16, 2013, and in its final version on July 4, 2013 in its French localization.

Development

In 2013, the creators of Qwant recognized and minimized the use of Bing’s programming interfaces before switching to their own indexing (supplemented by other sources), a process which would begin in February 2013, but lacking personnel and technology. They advertised using their own engine for indexing social media accounts and the "shopping" part of search results but they still used external APIs.

Since then, and until early 2019, Qwant is considered to be completely based on Bing Web and Images searches, insofar as we can see a first passage of their Qwantify bot only from the end of 2014: they provided results based 100% on a Bing API, since they then had neither a crawler nor indexer, without saying this dependence on the Bing API, as imposed by the API CGUs.

The German publishing group Axel Springer invested capital in June 2014 with 20%, to initiate the development of an indexing robot specialized in the field of news ("News") in French to try to compete with Google News.

On April 14, 2015, Qwant unveiled a new version of its search engine with an updated graphical interface. The Minister of Economy Emmanuel Macron called Qwant "Google French on the move."

In October 2016, the European Investment Bank announced an investment in the company in the form of a €25 million loan over 5 years to expand its offer in Europe.

In May 2016, the site claimed one million visits with 50% of visits coming from France and 30% from Germany.

On July 4, 2016, Qwant announced a global partnership with the Mozilla Foundation. A new version of the Firefox web browser resulted from this partnership, specifically optimized for the use of Qwant. On August 2, 2016, a mobile version was also made available. On this occasion, Qwant said it wanted to reach “5% to 8% market share on the continent by 2018-2019” and “achieve €2.5 million in sales” in 2016. Continuing this partnership, a Qwant app for Android and iOS smartphones was released, based on a fully open source fork of Mozilla Firefox.

In February 2017, Qwant announced that it had raised €18.5 million, including €15 million from the Caisse des dépôts et consignations, which has a 20% stake, with the remainder coming from the Axel Springer group to remain in the capital.

In March 2017, according to La Lettre A, the investment bank Bpifrance refused to participate in the raising of funds due to concerns about Qwant's use of technologies provided by Microsoft and servers at Huawei. Éric Léandri confirmed the use of results from Microsoft's search engine, Bing, to supplement the results generated by the Qwant algorithm, as well as the use of Bing's advertising department. It disputed that Bpifrance had access to Qwant's internal documents, even though Bpifrance had financed several projects and therefore had access to some of these internal documents, to the point of making an event.

However, in 2019, an audit of the DINUM, revealed by Le Media, will lead to explain the dependence on Bing, and even seek to measure it: it would be 60% of answers provided by Bing, without however being able to determine with certainty if everything would not come from the internal caches of Qwant - powered by Bing.

In April 2017, Qwant announced it was acquiring Nvidia brand supercomputers for deep learning to refine its research results and to rent its computers to startups that need the use of these technologies.

In June 2017, a version adapted to the Swiss cultural and media context was launched and made available in three of the four national languages: German, French and Italian. In addition, Qwant announced that it would be integrated as the default search engine in the Fairphone 2 smartphone, thanks to the signing of a partnership with Fairphone.

On November 10, 2017, Qwant bought Xilopix, a company based in Lorraine and publisher of the search engine Xaphir, which was experiencing financial difficulties. At the same time, Qwant signed a partnership with Inria for research on Internet research technologies that respect privacy.

On November 29, 2017, Qwant signed a partnership with Fleksy that integrated the search engine into the Fleksy virtual keyboard.

In January 2018, Qwant announced its expected arrival in China by the summer of 2018, in partnership with local authorities and companies to adapt it to local specificities.

In March 2018, Qwant Junior was transcribed into an app for Android and iOS.

In March 2018, Qwant became the official partner of the Tour de Corse motor rally and announced a world premiere, in partnership with the channel L'Équipe, broadcaster of the World Rally Championship in France, live streaming of the specials on its homepage.

On July 4, 2018, a new, more streamlined version of Qwant was unveiled, version four; the Qwant logo also changed for this new version.  

On September 12, 2018, a partnership between Qwant and Lexibook was announced to offer Qwant products (including Qwant Junior) on LexiTab tablets.

On September 13, 2018, Qwant became the default search engine for the Brave browser in France and Germany.

On October 2, 2018, Qwant became the default search engine for the French Ministry of armies' computer stations.

On January 30, 2019, the aeronautical company Safran standardized the use of Qwant as a search engine within the company.

On March 27, 2019, a partnership between Qwant and Wiko was announced. Wiko launched a new version of its View 2 Pro with Qwant as the default search engine, becoming the first Android phone to not use Google as the default. This was made possible thanks to the decision of Margrethe Vestager in July 2018 to impose a fine of €4.34 billion on Google for abuse of its dominant position within the Android operating system.

On April 8, 2019, the National Centre for Space Studies (CNES) decided to use Qwant as the default search engine for all collaborators of its four centres of excellence, including the launch site of the current Ariane 5 and the future Ariane 6, the Guiana Space Centre, Europe's spaceport.

On April 25, 2019, Qwant announced a partnership with travel comparison site Easyvoyage in order to supply results for flight and hotel research.

In May 2019, Qwant announced that it would migrate its servers to an infrastructure based on Microsoft Azure. Qwant would keep some of its indexing capacity on its own infrastructure.

On September 25, 2019, Qwant was audited by the Interdepartmental Digital Branch to establish its share of dependency on Microsoft's Bing, which is assessed at 64% for the web.

In January 2020, Jean-Claude Ghinozzi became president of the company, replacing Éric Léandri.

The French administration announced that Qwant would be the default search engine on all its computer stations by April 30, 2020.

Huawei preinstalled Qwant as the default search engine on its P40 in France, Germany and Italy, in response to the US embargo. In May 2021, the company's president asked its shareholders for permission to borrow €8 million from Huawei.

On May 12, 2020, Samsung Internet announced a global partnership with Qwant to globally deploy the search engine.

At the end of June 2020, a restructuring began within Qwant. The closure of the offices in Épinal and Ajaccio was announced in the press to meet a requirement from the main shareholders, the Caisse des dépôts et consignations and Axel Springer.

In 2020, Qwant's net sales increased by 28% to €7.5 million. Losses were reduced to €13 million from €23.5 million in 2019—nearly halved but remaining well above turnover, as the company is still in a deficit position.

New direction

In 2021, Raphaël Auphan (managing director) and Corinne Lejbowicz (President) took over the management of Qwant. The new management ceases to dream of dethroning Google and aims "rather to build step by step a real ecosystem of private and secure navigation on the Internet." According to the new executives, the old Qwant shone by its opacity: the company kept the blur on its actual use, minimized its use of Bing, and was divided into a dozen legal structures according to the new management, which concealed the extent of the problems.

In September 2021, Qwant became available in all European countries, and made it to the top 5 search engines available on Android phones. The European Commission signed the "choice screen" on Android phones teams in June 2021, and Qwant contributed to the passage of this resolution.

On November 25, 2021, Qwant publicly announced its contribution to the development of the "Manifesto of French startups" by the association France Digitale, intending to bring concrete proposals related to digital for the 2022 presidential election.

In early 2022, a new executive committee composed the management of Qwant: Laurent Ach CTO, Flore Blanchard-Dignac, CMO and Amélie Mathieu, CFO.

In June 2022, Qwant launched a browser extension, Qwant VIPrivacy, to block cookies and trackers on websites visited. Their website deployed a new graphic identity on the same occasion.

In January 2023, for Data Privacy Day, Qwant released the first edition of its online privacy barometer alongside Proton, Murena and Olvid.

Evolution of services

In December 2014, Qwant announced the beta release of Qwant Junior, its search engine for young audiences, targeting 3 to 12-year-olds. It launched experimentally in several French schools in January 2015, in partnership with the French National Education. On December 4, 2015, Qwant Junior was released as a final version.

On October 5, 2015, Qwant unveiled a Lite version of its search engine, intended for older browsers, aging terminals and low-speed Internet connections. This streamlined version of the website did not use JavaScript or CSS3, technologies deemed too resource-consuming.

On June 3, 2016, the beta version of Qwant Music is launched, enabling searching for artists, albums and titles. In September 2017, Qwant Music was detached as a subsidiary based in Ajaccio, Corsica.

In 2016, new services were announced, expected to launch in 2016: Qwant Maps and Qwant Earth, which would offer tracking-free route searches.

In March 2018, Qwant Junior was released as an app for Android and iOS.

At VivaTech in May 2018, Qwant announced Qwant loT, the development of a search engine for the Internet of Things, in partnership with Kuzzle. They also announced QwantMed, tools to protect private medical data.

On June 8, 2018, the final version of Qwant Music was released. A partnership was signed with the music streaming and downloading service Qobuz, allowing, in France, CD-quality online listening of tracks recommended by the search engine.

At the end of August 2018, Qwant created Elunum, a search engine for elected officials and territorial agents. This engine was produced in cooperation with Villes Internet.

On December 4, 2018, Qwant published Qwant Maps in alpha.

At the MWC in Barcelona, from February 25–28, 2019, Qwant unveiled Qwant Causes. Similar in concept to Lilo and Ecosia, it was a search engine that allowed funding a project while conducting searches respecting the privacy of the users.

On May 14, 2019, Qwant Causes was launched in partnership with HelloAsso, which was responsible for donations payment.

On June 27, 2019, Qwant Maps was released in beta. At the same time, the Masq by Qwant service is released in alpha.

On April 30, 2020, Qwant Causes was discontinued because "its use remains insufficient with regard to societal and associative issues addressed."

On September 17, 2020, Masq by Qwant is in turn discontinued.

At the end of 2020, Qwant refocused its services around its search engine and its online map service, Qwant Maps. The first version of the mapping service was announced for the spring of 2021. Qwant also discontinued its services in several countries but remained available in 39 countries worldwide.

In June 2022, Qwant launched Qwant VIPrivacy, a browsing extension that automatically blocked trackers and cookies when browsing. Qwant also launched the first privacy-friendly translation service on its search engine, in partnership with DeepL. It is possible to translate 28 languages from the Qwant search page.  

Logotype

Versions

Version 4, published in July 2018 for the 5 years of Qwant, eliminated the column-based presentation in favor of a more web-friendly presentation. The different types of current/social research remained accessible through a side menu.

On December 3, 2019, Qwant announced via Twitter the arrival of a new design to "simplify the experience and bring new experiences."

In March 2021, a new version was made available online to rejuvenate the interface and make it more accessible on smartphones.

In June 2022, Qwant unveiled a new identity to engage new hearings on the importance of personal data protection.

Features

Qwant offers several types of results in the same search: classic websites, merchant websites, news webs not based on information related to the user's profile.

In its early days on the Internet, the Qwant search engine relied on Bing to provide more relevant results. In 2016, Qwant claimed to be increasingly using its own results from its own exploration robots. It is still at the status of hybrid engine. In 2020, Qwant claimed to have exceeded 50% of independent results for web searches, and 70% for all researchs.

Qwant's business model is partly based on cost-per-click through contextual advertising. It also has partnerships with companies such as TripAdvisor, PagesJaunes and DeepL. These serve to enrich the results, such as by DeepL providing its translation service directly on the Qwant results page, and TripAdvisor displaying its reviews on Qwant Maps. Qwant's results are further enriched by integration of application programming interfaces (APIs) provided by third-party companies, like Facebook, Twitter and YouTube.

Qwant's extension for Mozilla Firefox is on the list of free software recommended by the French State as part of the overall modernization of its information systems. It is mentioned there that it is published under MIT/X11 license, but the engine itself is not open source.

Confidentiality

The only cookies Qwant installs are for core functionality and not for advertising. Local Storage is also used to save the search engine's parameters, such as the theme, filtering parameters, and the language. The results displayed are not customized according to a search history, as with Google, but instead depend on the general trends of the moment.

Since mid-2016, Qwant has been sending data to Microsoft Bing Ads to respond to requests—specifically, the IP/24 of the user, the User-Agent of their browser, and the search keywords. These data were not anonymized but pseudonymized. This was done without informed consent of its users. It did not announce this until mid-2021.

Functionality

Research

With a new design released in 2022, the goal is to educate new audiences, especially younger ones, on the importance of protecting personal data. The homepage is colorful and engaging, and it has a space dedicated to content about the challenges of protecting digital personal data. A horizontal strip houses the search bar as well as to access other services of the brand such as news and maps.

Based on a given request, Qwant will highlight direct access to information insert, for clearer and faster information. The Lite version is always accessible.

Qwick

Similar to DuckDuckGo, Qwant allows performing redirect queries to other search engines or sites by typing the corresponding command called Qwick.

Active services

Qwant Junior

Qwant Junior is a search engine for children aged 6–12. This engine does not contain any advertising and filters the results so as not to show violent content or e-commerce links. Since March 2023, Qwant Junior has partnered with the BayaM app, designed by publishers Bayard Jeunesse and Milan, to offer educational content to children aged 6–12.

Qwant Music

Qwant Music is a search engine for albums and artists developed in collaboration with Ircam and Qobuz.

Qwant Maps

Qwant Maps mapping service, based on OpenStreetMap, was released in alpha version on December 4, 2018. The service went into beta on June 27, 2019, and came out in a final version in 2021. Qwant Maps has most of the features of a classic online map, namely finding routes (by car, on foot, by bike, and by public transport), and places of interest (services, shops, and activities).

Qwant VIPrivacy

Qwant VIPrivacy is a browser extension, allowing users to block trackers and cookies when browsing the internet. In addition, once installed, Qwant becomes the default search engine used on the browser. This feature is included on mobile apps.

Qwant@Work

Qwant@Work is a service dedicated to businesses, administrations and organizations, enabling them to protect the navigation of their employees by limiting the collection of personal data. The extension installs Qwant as the default search engine. The service was launched in January 2023.

Discontinued services

Masq by Qwant

Masq by Qwant was a personal data storage service designed to personalize Qwant's service to users without collecting personal data. It was discontinued on September 17, 2020, because it “does not meet the expectations of most users.”

Qwant Causes

Announced at the Mobile World Congress 2019 and launched May 14 of that year, Qwant Causes allowed funding a project while doing research. This was similar in concept to the Lilo search engine, with the difference that creating an account was not mandatory, in keeping with Qwant's goal of protecting personal data. The service was launched in partnership with HelloAsso, which offered its beneficiary associations to benefit from the service. On the results pages of a query, more advertisements were displayed to fund these associations of general interest, without impacting Qwant's revenue. The service was discontinued on April 30, 2020, because of “insufficient use of societal and associative issues addressed.”

Qwant Boards

Qwant Boards allowed sharing of images, videos, websites or messages. On August 27, 2020, publishing new notebooks and accessing other users' notebooks was disabled, and user data was made available for download until a year later. The company's explained concerning the shutdown of this service: “We are aware that this service could be useful to you, however, the closure of Qwant Boards will allow all Qwant teams to focus even more on improving the Qwant search engine and creating new features and services that we believe will also please you.”

Qwant Junior Education

This was a version of Qwant Junior where teachers of French National Education could open a session through their academic email address.

Qwant School

Qwant School was a filtered version of the Qwant search engine designed for teens, especially middle school students. Like Qwant Junior, it did not display any advertising, online commerce links, or any violent or improper content to be displayed, although its filters were otherwise somewhat less restrictive

Popularity

In July 2013, a week after its launch, Qwant claimed 3.5 million monthly views. In February 2016, it claimed 17.7 million monthly visits and reported that traffic doubled in the previous six months. In November 2016, it claimed nearly 27 million monthly visits and 37 million at the beginning of 2017. At the end of July 2017, Qwant claimed 40 million monthly visits.

In June 2018, Qwant claimed to be the second most used search engine in France, and to have entered the top 50 most visited websites in France and in the top 1,000 worldwide. This information is confirmed by the SimilarWeb site, but contradicted by the StatCounter site, which instead supports these figures: between June 2017 and June 2018, Qwant is the fifth search engine in France in terms of market share, with 0.55% against 90.99% for Google.

In October 2018, in an interview for Usine nouvelle magazine, for the “Nugget of the Year” award, Qwant explained the evolution of its popularity: 2.6 billion requests in 2016, 9.7 billion in 2017, and 18 billion in 2018. In 2018, this would amount to 1.6 billion requests per month.

In April 2018, nearly 81% of its traffic came from France, followed by Germany (5%) and Italy (2%).

In the first half of 2020, Qwant was the fourth most popular search engine in France, behind Google, Bing and Yahoo, and ahead of Ecosia and DuckDuckGo.

In August 2020, 79% of its traffic came from France, 7% from Germany, and 3% from the United States.

As of February 2021, according to SimilarWeb, 51.78% of its traffic (38.7 million searches) is from France, 10.96% from the US, 9.23% from Germany, 2.81% from Canada, and 2.76% from Italy.

See also

Kids robot.svg In Spanish: Qwant para niños

  • Timeline of web search engines
  • List of search engines
  • Brave Search
  • DuckDuckGo
  • Startpage
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