Snapchat facts for kids
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Original author(s) |
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Developer(s) | Snap Inc. |
Initial release | September 2011 |
Operating system | Android, iOS |
Size | 192.3 MB (iOS) 53.18 MB (Android) |
Available in | 22 languages |
List of languages
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License | Proprietary software |
Snapchat (known colloquially as 'Snap') is a multimedia messaging app used globally, created by Evan Spiegel, Bobby Murphy, and Reggie Brown, former students at Stanford University, and developed by Snap Inc., originally Snapchat Inc.
One of the principal features of Snapchat is that pictures and messages are usually only available for a short time before they become inaccessible to their recipients. The app has evolved from originally focusing on person-to-person photo sharing to presently featuring users' "Stories" of 24 hours of chronological content, along with "Discover", letting brands show ad-supported short-form content. It also allows users to keep photos in the "my eyes only" which lets them keep their photos in a password protected space.
Snapchat has become known for representing a new, mobile-first direction for social media, and places significant emphasis on users interacting with virtual stickers and augmented reality objects. As of October 2019, Snapchat has 210 million daily active users. Snapchat is known to be popular among the younger generations, particularly those below the age of 16, leading to many privacy concerns for parents.
Images for kids
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World map indicating Snapchat's core users by country in 2014. Map based on data from a report from Business Insider Intelligence.