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Huang Zitao
Huang Zitao at Ports 1961 Shanghai.jpg
Huang at the Ports 1961 Opening Ceremony in Shanghai 2015
Born (1993-05-02) May 2, 1993 (age 32)
Other names Tao, Z.Tao
Alma mater Qingdao Foreign Service Vocational School
Occupation
  • Rapper
  • singer
  • songwriter
  • businessman
  • record producer
  • actor
Years active 2011–present
Spouse(s)
Xu Yiyang
(m. 2024)
Musical career
Origin Seoul, South Korea
Genres
Instruments Vocals
Labels
  • SM
  • TH
  • Z.TAO Studio
  • L.TAO
Chinese name
Simplified Chinese
Traditional Chinese
Transcriptions
Standard Mandarin
Hanyu Pinyin Huáng Zǐtāo
Yue: Cantonese
Jyutping Wong4 Zi2-tou1
Korean name
Hangul 타오
Transcriptions
Revised Romanization Tao
McCune–Reischauer T'ao

Huang Zitao (Chinese: 黄子韬; pinyin: Huáng Zǐtāo), born on May 2, 1993, is a famous Chinese rapper. He is also known by his stage name Tao. He used to be a member of the popular South Korean-Chinese boy band Exo. He was also part of Exo's Chinese group, Exo-M.

After leaving Exo, he started his solo music career in China in 2015. His first solo music was a mini-album called TAO. For his solo work, he used the stage name Z.Tao. Huang Zitao has also become a successful actor. He appeared in movies like You Are My Sunshine. He also starred in TV shows such as Negotiator and The Brightest Star in the Sky.

Huang Zitao has been recognized for his success. He was listed among the top Chinese celebrities by Forbes magazine. He ranked 25th in 2017, 35th in 2019, and 37th in 2020.

Early Life and Beginnings

Huang Zitao was born in Qingdao, Shandong, China, on May 2, 1993. When he was a child, he learned Wushu, which is a type of Chinese martial arts. He was a student athlete because of his Wushu training. In late 2010, someone from SM Entertainment discovered him at a talent show. This company is a big entertainment agency in South Korea.

Music Career Highlights

Starting with Exo (2011–2015)

Edison Huang (Tao Huang) at the Fashion Kode 2014 01
Huang Zitao (Z.TAO) at the Fashion Kode 2014

On December 27, 2011, Huang Zitao was officially introduced as the third member of Exo. He used the stage name Tao during his time with the group. In 2013, he joined a celebrity diving show called Splash!. However, he had to leave the show early due to injuries.

In 2014, he appeared on the reality TV show Law of the Jungle. This show took place in the Solomon Islands. He also left this show early because of a foot injury. He also had other work commitments at that time.

In June 2015, Huang Zitao started his own agency in China. It was called 黄子韬Z.TAO Studio. Later, in August 2015, he decided to end his contract with SM Entertainment. He felt his 10-year contract was unfair and limited his freedom. However, the court decided that his contract with SM Entertainment was valid until 2022.

Solo Success and Popularity (2015–Present)

On July 23, 2015, Huang Zitao released his first solo music. It was a digital EP called TAO. This EP sold 670,000 digital copies in its first week. He then released a second EP, Z.TAO, on August 19. The music video for its song "Crown" was like a 7-minute short film. Huang Zitao did his own stunts and martial arts in the video.

Huang ZiTao at IS BLUE Concert Shanghai
Huang Zitao (Z. Tao) at Is Blue Concert in Shanghai, June 15, 2019

On August 23, he held his first solo concert in Beijing. This concert was also a benefit event to help those affected by the Tianjin explosions. In October 2015, he released a new song called "Reluctantly." He composed this song himself. He won the "Best Stage Performance" award at the 2015 Migu Music Awards. He also released a song called "I'm the Sovereign" for a game. This song reached number one on China's Billboard chart.

In 2016, Huang Zitao won the "Most Influential Male Singer" award. His first full album, The Road, was released in August 2016. He worked on it in Los Angeles. The album's lead song, "The Road," came out in April. He started a concert tour for the album in Nanjing. He also released a music video for "Hello, Hello" with Wiz Khalifa. Another song, "Adore," sold over 30,000 copies. The Road album sold very quickly and reached number one on sales charts.

In April 2017, Huang Zitao became the Promotional Ambassador for the 17th Top Chinese Music Awards. He also won the "All-Round Artist" award there. He started his first Asia Tour, called Z.Tao Promise Concert Tour. In 2018, he joined the dance show Street Dance of China. He also became the main producer and host for the Chinese version of Produce 101.

Artistry and Music Style

After leaving Exo and returning to China, Huang Zitao wanted to help the Chinese music industry grow. He hoped to see C-Pop become famous worldwide. He writes and composes his own songs. He gets ideas from his own life experiences.

Even though he is mainly a rapper, he also sings Mandopop ballad songs. His music mixes different styles like hip hop, EDM, and sounds from Chinese musical instruments. He looks up to Jay Chou as his biggest musical inspiration.

Acting Career

Huang Zitao started his acting career in the romance movie You Are My Sunshine in 2015. In 2016, he starred in the action comedy Railroad Tigers with the famous actor Jackie Chan.

In 2017, he appeared in the martial arts film The Game Changer. He also starred in the romantic thriller Edge of Innocence. That same year, he played the Monkey King in a web drama called A Chinese Odyssey: Love You A Million Years. This show was very popular and had over 5 billion views online.

In 2018, Huang Zitao starred in the TV drama Negotiator. He also appeared in the youth drama The Files of Teenagers in the Concession. In 2019, he played a Chinese pop star in the music romance drama The Brightest Star in the Sky.

Other Activities

Endorsements and Brand Partnerships

Huang ZiTao at IS BLUE Concert in Shanghai
Huang Zitao (Z.Tao) at Is Blue Concert in Shanghai, June 15, 2019

Huang Zitao has worked with many big brands. In June 2017, he teamed up with Loewe, a fashion brand. He was the first Asian artist to work with them. In July 2017, Hanhoo, a beauty brand, chose him as their Brand Ambassador.

In September 2017, he became the beauty ambassador for Yves Saint Laurent. He also promoted the game Shenwu3 and released a song for it called "Silently." He has promoted phone brands like Sugar Phone. He has also been a brand ambassador for KFC, EVISU, Tuborg, Skechers, and Baidu mobile app.

In September 2018, he worked on the Chinese version of "Stay Open" for Tuborg. Sephora also launched its first ad campaign in China with him as their ambassador. In 2019, he endorsed Hershey's and Nescafe Dolce Gusto. Kappa also chose him as their brand ambassador.

Lacoste made Huang Zitao their first brand ambassador for the Asia Pacific region in September 2019. However, in 2021, he stopped working with Lacoste. This was because the company did not make a clear statement about not boycotting Xinjiang cotton.

Businesses and Projects

On July 17, 2018, Huang Zitao started his own company called L.TAO Entertainment. This company manages his own work and also signs other artists. One artist he signed is Xu Yiyang, who was a trainee at SM Entertainment.

Huang Zitao has also started other businesses. In June 2019, he opened a restaurant called "Hao Shi." He also started an architecture and design company called L.TAO Architecture and Design.

Z.TAO's Man

In April 2019, Huang Zitao launched a comic and 2D animation character called Z.TAO's Man. This character is a superhero who represents C-pop music. Huang Zitao has been working to promote C-pop since he started his solo career. Z.TAO's Man has weekly episodes on Sina Weibo's comic platform. A 2D animation series is also planned.

Personal Life

Marriage

In May 2020, Huang Zitao became a mentor on the show Produce Camp 2020. Xu Yiyang, an artist from his company, was a contestant on the show. They started dating rumors shortly after. They officially confirmed their relationship on July 14, 2024. The couple announced their engagement on August 16, 2024, and got married on December 2, 2024.

Discography

  • The Road (2016)

Songwriting Contributions

Year Song Album Lyrics Music
2014 "Rewind" (Chinese Version) Rewind YesY (with Zhou Mi, Zhou Weijie)
"Love Tonight" YesY (with Zhou Mi)
2015 "T.A.O" T.A.O YesY (with Chen Hongyu) YesY
"One Heart" YesY (with Dai Yuedong)
"Yesterday" YesY
"M.O.M" The Road YesY YesY
"Crown (皇冠)" Z.TAO YesY (with Osamu)
"Cinderella Girl" YesY YesY (with Palace Court)
"Feel Awake"
"Alone" YesY YesY
"Intro (Vox Up)" N/A YesY YesY
"Reluctantly (舍不得)" The Road YesY YesY
"I'm the Sovereign(我是大主宰)" YesY (with Wang Yunyun) YesY (with Palace Court)
2016 "The Road" YesY YesY
"Underground King" YesY YesY
"Hello, Hello" YesY (with Daryl K, Kenn Miel, Wiz Khalifa)
"Adore" YesY (with Daryl K, Andie Sandoval) YesY (with DarylK, Andie Sandoval, Calvin C)
"Mystery Girl" YesY YesY
"19(十九岁)" YesY (with Wang Yunyun)
"Black White (AB)" YesY YesY
2017 "New Day" YesY YesY
"Promise" N/A YesY YesY
"Collateral Love" YesY YesY
"Uncover(揭穿)" YesY YesY
"Still in Time(還來得及)" YesY YesY
"You(想成为你)" YesY (with Wang Yunyun) YesY
2018 "Beggar" YesY YesY
"Hater" YesY YesY
"Misunderstand" YesY YesY
"Silently(默默)" YesY
"Stay Open" YesY YesY
"KOC" YesY YesY
"Break Up (分手不分離)" YesY YesY
2019 "Single (单身)" YesY YesY
"Once Beautiful (好不好)" YesY YesY
"NPNG (不劳不获)" Art is Blue YesY (with GAI) YesY (with GAI)
"One (你也会像我一样)" YesY YesY
"Fault (错)" Music is Blue YesY YesY
"AI" YesY YesY
"The Legendary Man (带风的少年)"
"The Best of Us (最好的我们)" YesY YesY
2020 "Wish (心愿)" YesY YesY
"Ice Cream (冰激凌)" YesY YesY
"The Happiest Moment (最开心的瞬间)" YesY YesY
"Attack (抨击)" YesY YesY
"Black Card ( 黑卡)" YesY (with GAI) YesY (with GAI)
2021 “She and You (她与你)”
“Ending (后果)”

Filmography

Movies

Year English title Chinese title Role Notes
2015 You Are My Sunshine 何以笙箫默 William
2016 Railroad Tigers 铁道飞虎 Da Hai
2017 The Game Changer 游戏规则 Fang Jie
Edge of Innocence 夏天十九岁的肖像 Kang Qiao
2022 Moon Man 独行月球 Huang Zitao

TV Series

Year English title Chinese title Role Notes
2015 Exo Next Door N/A fictional version of himself
2017 A Chinese Odyssey: Love You A Million Years 大话西游之爱你一万年 Zhi Zunbao Web series
2018 Negotiator 谈判官 Xie Xiaofei
2019 The Brightest Star in the Sky 夜空中最闪亮的星 Zheng Boxu
Hot Blooded Youth 租界少年热血档案 Wu Qian
2020 Forward Forever 热血同行 Chong Liming
2022 Legally Romance 才不要和老板谈恋爱 Lu Xun
2023 New Vanity Fair 春日暖阳 Song Yang
Loving You 甜蜜的你 Ke Mi

Variety Shows

Year English title Chinese title Role Notes
2015–2016 Charming Daddy 闪亮的爸爸 Cast member
2016 Law of The Jungle 我们的法则
Takes a Real Man 真正男子汉
2018 Street Dance of China 这就是街舞
Produce 101 创造101 Presenter
2019 The Protectors 小小的追球 Cast member
2020 Produce Camp 2020 創造營2020 Mentor
Rap For Youth 说唱新时代 Rap manager

Music Videos

Title Year
"Rewind" Zhou Mi (Feat. ZTao) (Chinese Version) 2014
Zhang Liyin's "Agape" (Feat. with Victoria)
Zhang Liyin's "Not Alone" (Feat. with Victoria)
"Do You Know" (Remake; Jo Sung-mo)
"T.A.O" 2015
"Crown (皇冠)"
"Reluctantly (舍不得)"
"I'm the Sovereign(我是大主宰)"
"The Road" 2016
"Hello Hello" (feat. Wiz Khalifa)
"Black White (AB)"
"Beggar" 2018
"Stay Open" (with Diplo&M∅)
"AI" 2019

Concerts and Tours

Headliner Tours

  • Z.Tao Mini Concert Tour (2015)
  • Z.Tao The Road Concert (2016)
  • Z.Tao Promise Concert Tour (2017)
  • Z.Tao 2018 Is GoØd Concert Tour (2018)
  • Z.Tao 2019 Is Blue Concert (2019)

Awards and Nominations

Year Award Category Nominated work Result Ref.
2015 Migu Music Awards Best Stage Performance N/A Won
2016 Mobile Video Festival Most Influential Male Singer N/A Won
Tencent Video Star Awards N/A Won
Weibo Night Awards Most Popular Singer N/A Won
2017 The 5th V Chart Awards All-Round Artist of the Year N/A Won
17th Top Chinese Music Awards N/A Won
Asian Music Gala Top 10 Songs "New Day" Won
2018 Baidu Baike All-Round Artist of the Year N/A Won
2019 China Music Awards Asian Influential Power Male Singer N/A Won
Versatile Artist of the Year N/A Won
Golden Bud - The Fourth Network Film And Television Festival Best Actor The Brightest Star in the Sky, Hot Blooded Youth Nominated
2020 The 29th Huading Awards Best Actor in a Television Series Hot Blooded Youth Nominated
7th The Actors of China Awards Best Actor (Web series) Forward Forever Nominated
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