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Hillary Clinton 2016 presidential campaign facts for kids

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Hillary Clinton for President 2016
Clinton Kaine.svg General election logo
Hillary for America 2016 logo.svg Primary campaign logo
Candidate
Affiliation Democratic Party
Status
  • Announced: April 12, 2015
  • Official launch: June 13, 2015
  • Secured nomination: June 6, 2016
  • Official nominee: July 26, 2016
  • Election day: November 8, 2016
  • Lost election: November 9, 2016
Headquarters
Key people
  • John Podesta (chair)
  • Huma Abedin (vice chair)
  • Robby Mook (manager)
  • Joel Benenson (chief strategist)
  • Jim Margolis (media strategist)
  • Jennifer Palmieri (communications director)
  • Brian Fallon (press secretary)
  • Stephanie Hannon (technology)
  • Amanda Renteria (national political director)
  • Marc Elias (general counsel)
  • Nick Merrill (spokesperson)
  • Dennis Cheng (national finance director)
Receipts US$585,699,061.27
Slogan
  • Stronger Together
  • I'm With Her
  • Fighting for us
  • Love trumps hate
  • Hill Yes

When they go low, we go high
Website hillaryclinton.com
(archived – July 31, 2016)

Hillary Clinton ran for President of the United States in 2016. She was the candidate for the Democratic Party and made history as the first woman to win a presidential nomination from a major U.S. political party. Before her presidential campaign, Clinton served as the United States secretary of state from 2009 to 2013. She was also a U.S. senator for New York from 2001 to 2009. From 1993 to 2001, she was the first lady of the United States, as the wife of Bill Clinton. In the general election, she was defeated by the Republican candidate, businessman Donald Trump.

Clinton announced her campaign on April 12, 2015. Her main opponent in the Democratic primary elections was Vermont Senator Bernie Sanders. Clinton secured enough delegates to become the Democratic Party's likely nominee on June 6, 2016. On July 22, she chose Virginia Senator Tim Kaine as her running mate. They were officially nominated at the 2016 Democratic National Convention on July 26.

Clinton received strong support from middle-aged and older voters. She also had support from African-American, Latino, and older female voters. Her campaign focused on several important issues. These included expanding rights for different groups, increasing wages, ensuring equal pay for women, and improving healthcare for everyone.

Clinton lost the general election to Donald Trump on November 9, 2016. She conceded the next day. Her unexpected losses in states like Michigan, Pennsylvania, and Wisconsin were very important to the election's outcome. These states had many voters who had supported Barack Obama before but voted for Trump in 2016. Trump's focus on trade issues and American manufacturing appealed to voters in these areas. If Clinton had won, she would have been the first female president of the United States.

Preparing for the Campaign

After her 2008 presidential campaign, people wondered if Hillary Clinton would run for president again. After she finished her time as Secretary of State in 2013, many thought she would. During this time, Clinton gave many paid speeches to different organizations. Her opponents later brought up these speeches during the campaign.

In 2014, a "campaign-in-waiting" started to form. This included a network of donors and experienced political workers. By September 2013, Clinton said she was thinking about running but was not in a hurry to decide. She finally decided to run again in December 2014.

High Hopes for the Campaign

In early 2015, polls showed Clinton as the leading candidate for the 2016 Democratic presidential nomination. She had strong support from many parts of the Democratic Party. She also had very high name recognition among voters. Many people already knew who she was because of her past roles. She had strong support from African-Americans and college-educated women.

Announcing the Campaign

Hillary for America 2016 logo
Clinton's campaign logo during the primary elections.

Hillary Clinton officially announced her candidacy on April 12, 2015. She did this with a YouTube video shared online. She said, "Everyday Americans need a champion. And I want to be that champion." After her announcement, she visited states where early primary elections would take place, like Iowa and New Hampshire.

Her campaign logo was a blue "H" with a red arrow through the middle.

Traveling Across the Country

HRC in Iowa APR 2015
Hillary Clinton at an early campaign event in Iowa in April 2015.

Clinton started her campaign by traveling to early primary and caucus states. She took a two-day road trip in a special van. This trip got a lot of media attention. She made stops along the way, including one at a restaurant where staff didn't recognize her.

For the first month, Clinton answered few questions from reporters. Later, she began to give more interviews and answer questions.

Campaign Kickoff Event

Hillary Clinton 2016 Kickoff — Speech (Cropped)
Clinton gives a speech at her kickoff rally.
Hillary Clinton 2016 Kickoff — Greeting Crowd
Clinton greets the crowd after her speech.

Clinton held her first big campaign rally on June 13, 2015. It took place at Franklin D. Roosevelt Four Freedoms Park in New York City.

In her speech, Clinton talked about economic fairness. She supported ideas like universal pre-kindergarten and paid family leave. She also spoke about equal pay for women and making college more affordable. She wanted to help companies that provide profit sharing to employees.

What Hillary Clinton Stood For

Hillary sign
Supporters of Hillary Clinton with a campaign sign.

Clinton's campaign focused on several key ideas. These included helping middle-class families earn more money. She also wanted to expand women's rights and improve how political campaigns are funded. Another goal was to make the Affordable Care Act even better.

In March 2016, she shared a detailed economic plan. She proposed taking back tax benefits from companies that moved jobs overseas. She also wanted to reward companies that share profits with their employees and communities. Clinton supported increasing workers' rights to bargain together. She also wanted to tax companies that moved their headquarters out of the U.S. to pay lower taxes.

Clinton opposed a major trade agreement called the Trans-Pacific Partnership (TPP). She believed that any trade deal must create jobs and increase wages.

Clinton called for changes to campaign finance rules. She wanted a constitutional amendment to limit the influence of large amounts of money in politics.

On social issues, Clinton focused on family matters, like universal preschool. She also worked to close the gender pay gap. She believed that same-sex marriage rights were protected by the U.S. Constitution. Clinton also said that allowing undocumented immigrants a path to citizenship was important for families.

She supported the Common Core educational initiative. She believed it helped organize the education system.

Clinton also shared plans for regulating Wall Street. She wanted to control large financial institutions to prevent risky behavior. She aimed to appoint strong regulators and hold executives accountable.

In foreign policy, Clinton wanted to keep America's influence strong in the Middle East. She disagreed with Donald Trump's idea to ban Muslims from the United States. She said it was "shameful" and "dangerous." She also stated that America should always support Israel's security.

How the Campaign Worked

Hillary Clinton Maggie Hassan Elizabeth Warren Manchester NH October 2016
Clinton campaigning in Manchester, New Hampshire, in October 2016.

Clinton's campaign aimed to motivate voters who had supported Barack Obama in past elections. This strategy was very successful with African American Democratic voters in the South Carolina primary.

By March 2016, it seemed likely Clinton would win the Democratic nomination. The campaign then focused on preparing to run against Donald Trump. They also worked to create excitement for Clinton among Democratic voters.

Clinton was already well-known to most voters. She had been First Lady, a U.S. Senator, and Secretary of State.

Focusing on Local Needs

When Clinton campaigned, she talked about local issues important to voters in each state. For example, in Mississippi, she spoke about concerns over water quality in Jackson.

Highlighting Experience and Leadership

Throughout her campaign, Clinton emphasized her many years of public service. She often spoke about her time as U.S. Secretary of State. Clinton also stressed the need for calm, experienced leadership in the White House. She believed it was important to maintain America's alliances around the world.

Using Technology in the Campaign

Clinton's campaign used advanced technology. This included tools similar to those used in Barack Obama's past campaigns. A team of over 50 engineers and developers worked on the campaign. They used special platforms to organize data, track donors, and analyze marketing information.

Campaign Presence Across States

In October 2016, the Clinton campaign had many field offices across the country. These offices helped organize local efforts and connect with voters.

Campaign Funding

Throughout the general election campaign, Clinton consistently raised more money than Donald Trump. By August 2016, Clinton's campaign, along with the Democratic National Committee and a main Super PAC, had raised a significant amount of money.

A Super PAC is a type of political committee that can raise and spend unlimited amounts of money. These groups are not allowed to directly coordinate with a candidate's campaign. However, some Super PACs supported Clinton's candidacy.

Key People in the Campaign

John Podesta
John Podesta, the Campaign Chairman.

Robby Mook served as the campaign manager. He was the first openly gay person to hold this role in a major presidential campaign. Stephanie Hannon was the chief technology officer, the first woman to have this role in a major presidential campaign.

Other important staff included John Podesta as campaign chairman. Joel Benenson was the chief strategist. Jennifer Palmieri was the communications director. Huma Abedin, a longtime aide, was the vice chairwoman. Dennis Cheng led the fundraising efforts.

The Path to Nomination

Hillary Clinton by Gage Skidmore 4
Hillary Clinton at an event in West Des Moines, Iowa in January 2016.
Hillary Clinton by Gage Skidmore 3
Hillary Clinton at an event in Phoenix, Arizona in March 2016.
Democratic Party presidential primaries results, 2016
Clinton's performance in the primary elections by state.      Hillary Clinton      Bernie Sanders
Democratic Party presidential primary results by county by popular vote margin 2
County-by-county results of the primary elections.     Hillary Clinton     Bernie Sanders
Hillary Clinton 2016
Percentage of votes Clinton received in the primaries by state or territory.      10.0–19.9%      20.0–29.9%      30.0–39.9%      40.0–49.9%      50.0–59.9%      60.0–69.9%      70.0–79.9%      80.0%+

The Democratic primaries are elections where voters choose their party's candidate for president. Clinton won the Iowa caucus by a very small margin. After this, only Clinton and Bernie Sanders remained as major candidates. Sanders won the New Hampshire primary, but Clinton scored victories in the Nevada caucuses and South Carolina primary. On several "Super Tuesday" dates, Clinton won many important states, including California, New York, Florida, and Texas.

On June 6, 2016, news organizations announced that Clinton had enough delegates to become the likely nominee. This made her the first woman to be the likely nominee of a major political party in the U.S. On June 7, she officially secured a majority of pledged delegates. President Barack Obama and Vice President Joe Biden then endorsed her. Bernie Sanders also formally endorsed Clinton on July 12, 2016.

On July 26, 2016, the Democratic National Convention officially nominated Hillary Clinton for president and Tim Kaine for vice president.

Delegate Count Summary

Here's a summary of the delegate count after the 2016 Democratic primaries:

Candidate Pledged delegates Total count (including superdelegates)
Hillary Clinton official Secretary of State portrait crop.jpg
Hillary Clinton
2,205
2,775½
Bernie Sanders.jpg
Bernie Sanders
1,846
1,889½
Governor O'Malley Portrait (cropped).jpg
Martin O'Malley
0
1
Available delegates
0
97
Total delegate votes
4,051
4,763

Presidential Debates

The first presidential debate in 2016 took place between Clinton and Trump on September 26. This made Clinton the first woman to debate as part of an American presidential debate. A live TV audience of 84 million viewers watched, setting a record. Polls showed that voters thought Hillary Clinton performed better in this debate.

The second presidential debate took place on October 9. The third and last presidential debate between Clinton and Trump happened on October 19.

Health Information

In July 2015, Clinton became the first 2016 presidential candidate to publicly share her medical history. Her doctor released a letter confirming her good health. The letter stated that a brain concussion she had in 2012 was fully resolved. It also noted that prior blood clots had completely disappeared. Her doctor concluded that Clinton was fit to serve as president.

In September 2016, Clinton experienced a health issue. She left a 9/11 commemoration ceremony early. The campaign later announced she had been diagnosed with pneumonia. Clinton spent three days recovering at home, canceling some campaign events. She then returned to the campaign trail.

After this event, some media outlets criticized the campaign for not being fully transparent about Clinton's health. In response, Clinton released more health records. Her doctor confirmed she had a non-contagious bacterial pneumonia infection. The doctor stated she had recovered well and was "fit to serve as president of the United States."

Supporters and Groups

Women Voters

Hillary Clinton by Gage Skidmore 6
Clinton campaigning on November 2, 2016.

In national polls, Clinton had very strong support from women. She had a significant lead among female registered voters. This showed a historically large difference in support between women and men. Supporters created an online group called Pantsuit Nation. Members shared images to show support for Clinton and the fight for women's equality.

African-American Community Support

Clinton received overwhelming support from African American voters in the Democratic primary elections. Overall, 77 percent of Black Democratic primary voters supported Clinton. She did especially well among Black women voters. There was a difference in support by age, with younger Black voters favoring Sanders and older Black voters favoring Clinton.

In the general election, Clinton continued to have a strong advantage among Black voters. A key goal of her campaign was to ensure many African American voters participated in the election. President Barack Obama personally encouraged Black citizens to vote.

Clinton supported criminal justice reform and programs for African-American youth.

Endorsements

Clinton received endorsements from many major newspapers. These included The New York Times, The Washington Post, and Los Angeles Times. Some newspapers, like The Dallas Morning News and The Arizona Republic, endorsed a Democrat for president for the first time in many decades.

USA Today, which had never endorsed a presidential candidate before, broke its tradition. It published an editorial criticizing Donald Trump. The Atlantic also endorsed Clinton, which was only its third presidential endorsement in 160 years.

A group of 70 Nobel laureates (winners of Nobel Prizes) endorsed Clinton in an open letter.

Planning for a Potential Presidency

A presidential transition was planned in case Clinton was elected president. This would have been a "friendly takeover" because the outgoing president, Barack Obama, and the incoming president would have been from the same political party. Since Clinton lost the 2016 election to Donald Trump, this transition never happened.

Transition Team and Logistics

Clinton announced several members of her transition team on August 16, 2016. Ken Salazar, a former Secretary of the Interior, was named as its chair. Other team members included Maggie Williams and Neera Tanden. The transition team was located in Washington, D.C., separate from the main campaign office.

Considering Future Appointments

In July 2016, The New York Times reported that Clinton planned for her cabinet to have an equal number of men and women.

Clinton was also considering who she would nominate for the Supreme Court. She wanted to nominate justices who would support certain legal views. She also stated she would look for nominees who represented the diversity of the country.

Election Results

Hillary election party 04 (cropped)
Stage at Clinton's election night celebration at the Javits Center in New York City.
Cartogram—2016 Electoral Vote
Cartogram showing the 2016 Electoral College results. Each square represents one elector.

The Clinton campaign held its election night celebration at the Javits Center in New York City. The event featured speakers and performers. Cannons filled with confetti were planned to symbolize "breaking the glass ceiling" if she won, but the display was cancelled.

As the results came in on election night, November 8, 2016, Clinton lost in several states she was expected to win. These included Michigan, Pennsylvania, and Wisconsin. In the early morning hours of November 9, news sources declared Trump the winner. Clinton lost the Electoral College vote while winning the popular vote. This was a surprise outcome, as polls had predicted a Clinton victory.

On November 9, Clinton congratulated Trump on his win. She delivered her public concession speech later that day.

Clinton's Twitter account posted a message that day: "To all the little girls watching...never doubt that you are valuable and powerful & deserving of every chance & opportunity in the world [to pursue and achieve your own dreams]". These words became one of the most shared political tweets of the year.

Trump received 304 electoral college votes to Clinton's 227. In the nationwide popular vote, Clinton received over 2.8 million more votes than Trump. This was the largest lead in the popular vote for a candidate who lost the election. It also made Clinton the first woman to win the popular vote in a U.S. presidential election.

Campaign Effectiveness

After her unexpected loss, some critics said that Clinton's campaign was not effective. They pointed to issues like a lack of clear vision or an ineffective strategy. Some believed the campaign focused too much on getting supporters to vote, rather than convincing new voters. Others thought the campaign relied on a flawed analysis of voters.

However, some political scientists disagree. They argue that the idea of an "inept campaign" is a myth. They say there is little evidence to support this criticism.

In her 2017 book What Happened, Clinton discussed some political mistakes she made. These included comments about "coal miners" and calling some of her opponent's supporters a "basket of deplorables." Clinton also mentioned external factors that influenced the election. These included letters from James Comey about her email investigation. She also noted how news media focused on the email issue.

See also

Kids robot.svg In Spanish: Campaña presidencial de Hillary Clinton de 2016 para niños

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