Tata Consumer Products facts for kids
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| Public | |
| Traded as | |
| ISIN | ISIN: [https://isin.toolforge.org/?language=en&isin=INE192A01025 INE192A01025] |
| Industry | Fast-moving consumer goods |
| Headquarters | Kolkata, India |
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Area served
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Worldwide |
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Key people
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| Products |
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| Revenue |  ₹15,452 crore (US$2.6 billion) (2024) |
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Operating income
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₹1,695 crore (US$290 million) (2024) |
| ₹1,215 crore (US$210 million) (2024) |
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| Total assets | ₹28,021 crore (US$4.8 billion) (2024) |
| Total equity | ₹17,436 crore (US$3.0 billion) (2024) |
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Number of employees
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~3,930 (2023) |
| Parent | Tata Group |
| Subsidiaries |
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Tata Consumer Products is a big Indian company that makes everyday items like food and drinks. It is part of the famous Tata Group. The company's main office is in Kolkata, India. Its corporate headquarters are in Mumbai.
This company is one of the world's largest makers of tea. It is also a major producer of coffee.
The company used to be called Tata Global Beverages Limited (TGBL). In February 2020, it joined with the consumer products part of Tata Chemicals. This created Tata Consumer Products. Now, the company focuses on food and drinks. About 56% of its money comes from India. The rest comes from its international businesses.
After the merger, Tata Consumer Products owns many popular brands. These include Tata Salt, Tata Tea, Tetley, Eight O'Clock Coffee, Good Earth Tea, Tata Sampann, and Tata Starbucks. Tata Tea is the most popular tea brand in India. Tetley is the top-selling tea brand in Canada. It is also the second-biggest in the United Kingdom and the United States.
Contents
Company History
Starting Years (1980-1990)
In the early 1980s, making tea in India became harder. Costs for growing tea went up. Taxes were also high. India faced competition from other countries in the world tea market.
In 1983, Tata Tea bought out the James Finlay group. This made Tata Tea its own company. That same year, the company decided to sell branded tea directly to people. They launched their first brand, Tata Tea. Other brands like Kannan Devan, Agni, Gemini, and Chakra Gold followed. Even though India was the biggest tea market, people took time to accept branded tea.
In 1987, Tata Tea started a company in the United States called Tata Tea Inc.
Growing Globally (1990-2000)
In the 1990s, Tata Tea wanted to sell its brands worldwide. In 1992, it teamed up with Britain's Tetley Tea for exports. The company also bought a large part of Consolidated Coffee Ltd. (now Tata Coffee Ltd.). They also started a joint project to manage farms in Sri Lanka. Tata Tea Inc. in the U.S. made and sold instant tea.
By 1999, Tata Tea's brands held 25% of the market in India. The company had 74 tea gardens. It produced 6.2 crore kilograms of tea each year. Two-thirds of this was packaged and branded.
Big Changes (2000-2010)
In 2000, Tata Tea bought the Tetley Group from the United Kingdom. This was a very big purchase for an Indian company at the time. Tetley was the world's second-largest tea company. It was a market leader in Britain and Canada. It was also popular in the United States, Australia, and the Middle East.
Tetley started in 1837. It was the first British tea company to introduce the tea bag in the UK in 1953. Tetley now makes up about two-thirds of Tata Tea's total sales.
In 2006, Tata Tea bought Eight O'Clock Coffee. This was a coffee company based in the U.S.
New Partnerships (2010-2019)
On January 30, 2012, Tata Consumer Products Limited and Starbucks created a joint company. It is called Tata Starbucks Limited. This company runs Starbucks stores in India. The stores opened in 2012 in Delhi and Mumbai. These coffee shops get their coffee beans from Tata Coffee, another company under Tata Consumer Products.
Recent Growth (2019-Present)
On May 15, 2019, Tata Chemicals Limited (TCL) announced a plan. They would combine their consumer products business with Tata Global Beverages (TGBL). This merger happened on February 7, 2020. After this, TGBL changed its name to Tata Consumer Products Limited.
This new company brought together many food and drink brands. These include Tata Salt, Tata Tea, Tata Sampann, Tetley, Soulfull, and Himalayan mineral water.
In November 2021, Tata Consumer Products took full control of Tata SmartFoodz Limited.
On May 1, 2022, Tata Consumer Products announced that Tata Coffee would join with it. This merger was planned to finish in late 2023. Tata Coffee shareholders would get 3 shares in Tata Consumer Products for every 10 shares of Tata Coffee they owned. In July 2022, Tata Consumer Products launched new honey products and fruit preserves. These were under the company's Himalayan brand. Also in July 2022, the company launched plant-based meat products. These are sold under the brand name Tata Simply Better.
In January 2024, Tata Consumer bought Capital Foods. This company owns the Ching's Secret and Smith & Jones brands. They also bought Organic India.
How the Company Works
The company was renamed Tata Global Beverages (now Tata Consumer Products Limited). This was to show it would also make healthy drinks. Through its smaller companies, Tata Consumer Products Limited makes 7 crore kilograms of tea in India. It manages 54 tea farms. It also has ten factories for mixing and packaging tea. About 59,000 people work for the company.
The company owns 51 tea farms in India and Sri Lanka. Many are in Assam, West Bengal, and Kerala. The company is the largest maker of Assam tea and Darjeeling tea. It is the second-largest maker of Ceylon tea.
Tata Consumer Products Limited started in 1964. It was a joint venture with James Finlay and Company from the United Kingdom. The goal was to make better tea products. Now, Tata Consumer Products Limited sells its products and brands in 50 countries. It is one of India's first multinational companies. The company and its smaller businesses mainly sell branded tea. But they also have a big part in growing tea in India and Sri Lanka.
Most of the company's money (about 86%) comes from its branded tea business worldwide. The rest comes from selling bulk tea, coffee, and other investments. Tata Consumer Products Limited grows tea on about 159 square kilometres (61 sq mi) of land. It produces around 30 million kg of black tea every year. Instant tea is used for light teas, iced tea mixes, and ready-to-drink beverages.
Tata Consumer Products Limited has five brands in India. These are Tata Tea, Tetley, Kannan Devan, Chakra Gold, and Gemini. The company has a special factory in Munnar, Kerala, that makes instant tea for export. This is the largest factory of its kind outside the United States. Tata Consumer Products Limited has smaller companies in Australia, Great Britain, The United States of America, Czechia, and India.
Marketing and Sales
Tata Consumer Products sells its brands differently in various places. Tata Tea is very well known in India. So, it is sold strongly there and in countries with many Indian people. Tetley is the company's main brand for the rest of the world. In places where both brands are sold, Tetley is seen as the more special tea.
Helping Communities
Jaago Re! Campaign
Tata Global Beverages worked with Janaagraha on a campaign called "Jaago Re!" ("Wake Up!"). This campaign encouraged people to register to vote. After this, the company used the campaign to speak out against corruption. The Jaago Re! website helps people talk about these and other social issues.
Scholarships
On March 17, 2013, Tata Global Beverages gave out scholarships. These were called the Tata Global Beverages Re-imagination Scholarships. Eight students from the 'Urban Scholars' program at Brunel University in London received them. The students wrote essays about how drinks create special moments in our lives.
Company Ownership
The TATA Group, which started the business, owns the biggest part of the company. They hold 34.66% of the shares. Other groups like mutual funds and foreign investors also own parts of the company. Many individual people also own shares.
| Shareholders (as on 31 March 2021) | Shareholding |
|---|---|
| Promoter | 34.71% |
| FIIs | 25.24% |
| DIIs | 12.55% |
| Government | 0.01% |
| Public | 27.48% |
| Total | 100.0% |
See also
- History of tea in India
- Munnar Tea Museum
- Kanan Devan Hills Plantations Company
