Panasonic facts for kids
![]() Corporate logo since 2008
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Headquarters in Osaka, Japan
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Native name
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パナソニック ホールディングス株式会社
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Romanized name
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Panasonikku Hōrudingusu kabushiki gaisha |
Formerly
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Industry | Conglomerate |
Founded | March 7, 1918 Osaka, Japan |
Founder | Kōnosuke Matsushita |
Headquarters | Kadoma, Osaka, Japan 34°44′38″N 135°34′12″E / 34.7438°N 135.5701°E |
Area served
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Worldwide |
Key people
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Products |
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Revenue | ![]() |
Operating income
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Total assets | ![]() |
Total equity | ![]() |
Number of employees
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233,391 (2023) |
Divisions | Panasonic Corporation of North America (US) |
Subsidiaries |
List
Panasonic Corporation
Panasonic Automotive Systems Panasonic Entertainment & Communication Panasonic Housing Solutions Panasonic Connect Panasonic Industry Panasonic Energy Panasonic Operational Excellence Anchor Electricals Panasonic Ecology Systems Panasonic Electric Works Panasonic Avionics Corporation Sanyo Electric Co., Ltd. Blue Yonder |
Panasonic Holdings Corporation is a big Japanese company that makes electronics. It is based in Kadoma, Osaka, Japan. The company started way back in 1918.
Panasonic is famous for its consumer electronics, like TVs and radios. But they also make many other things. These include rechargeable batteries, parts for cars and airplanes, and industrial systems. They even help with home renovations and building new homes.
Contents
The Story of Panasonic: How it Started and Grew
Panasonic was first called Matsushita Electric. It was started in 1918 by Kōnosuke Matsushita. He began by selling special light bulb sockets. In the 1920s, the company started making more products.
Early Products and Brands
In 1927, Matsushita made bicycle lamps. These were the first products sold under the National brand name. During World War II, the company made electrical parts and appliances. These included light fixtures, motors, electric irons, and radio equipment.
After the war, the company started making radios and appliances for homes in Japan. Matsushita's brother-in-law, Toshio Iue, started Sanyo. Sanyo made parts for Matsushita. Later, Sanyo became a competitor, but Panasonic bought them in 2009.
Expanding to New Markets
In 1961, Kōnosuke Matsushita visited the United States. His company then started making television sets for the U.S. market. These TVs were sold under the Panasonic brand name. The Panasonic brand then came to Europe in 1979.
By 1963, one of their factories made eight TV sets every minute! This meant they made a lot of the TVs in Japan at that time.
The company used the National brand name outside of North America for many years. They couldn't use it in the U.S. because another company already had that name. This is why the Panasonic brand was created for the United States.
New Inventions Over the Years
Over the next few decades, Matsushita released many new products:
- Black and white TVs (1952)
- Electrical blenders and fridges (1953)
- Rice cookers (1959)
- Color TVs and microwave ovens (1966)
In the 1980s, Panasonic made some important computers. In 1983, they launched the Panasonic Senior Partner. This was one of the first Japanese computers that could work with IBM PC programs. A year later, they released the Panasonic Executive Partner. This was a portable computer with a plasma display.
Recent Developments and Focus
In 2015, Panasonic opened a new factory in China. This factory makes special filters for diesel engines. Also in 2015, Panasonic started selling fresh salads in Singapore. These salads were grown indoors using Panasonic's own technology.
In 2016, Panasonic worked with the City of Denver to make it a "smart" city. They planned to improve homes, energy, transportation, and city services. That same year, Panasonic showed off a transparent TV!
In 2018, Panasonic joined the L-Mount Alliance. They announced new professional cameras, the Panasonic Lumix S1R and S1. These cameras help photographers take great pictures, even in low light.
In recent years, Panasonic has changed its focus. They sold their semiconductor and security camera businesses. They also stopped making liquid-crystal display panels by 2021. This allows them to focus more on parts for cars and industrial products. In 2021, they also stopped making solar panels.
What Panasonic Makes: Products and Services
Panasonic makes a huge variety of products and offers many services. Here are some of them:
- Air conditioners and refrigerators
- Washing machines and compressors
- Lighting and televisions
- Personal computers (like the Matsushita JR series and Let's Note )
- Mobile phones
- Audio equipment and cameras
- Broadcasting equipment and projectors
- Car electronics and airplane entertainment systems
- Lithium batteries and electrical parts
- Bicycles and electronic materials
They also make ventilation products like electric fans under the KDK brand, which are also sold as Panasonic.
Panasonic's Sports and Event Sponsorships
Panasonic likes to support different sports and events. This is called sponsorship.
Panasonic was a main sponsor for the Toyota Formula One racing team, called Panasonic Toyota Racing. Hiro Matsushita, who is the grandson of the company's founder, used to be a race car driver himself. He helped manage the company's sponsorships.
Panasonic also sponsored a NASCAR racing team in 2005. Later, in 2007, Panasonic became a technology partner with Hendrick Motorsports. They even sponsored the No. 24 car with driver Jeff Gordon for some races in 2014 and 2015.
Since the Seoul Olympics in 1988, Panasonic has been a top sponsor of the Olympic Games.
Company Slogans: What Panasonic Says About Itself
Companies often use slogans to tell people what they are about. Here are some of Panasonic's past and present slogans:
- "Just slightly ahead of our time" (1970s–1990s)
- "Even more than you expected [out of the blue]" (1970s–1996, Australia)
- "What's on Panasonic" (1990–1996)
- "The quest for zero defect" (1990s–2003, South Africa)
- "Panasonic, The One That I Want" (1996–2003, USA)
- "What's New by Panasonic" (1996–2003)
- "Ideas for Life" (2003–2013, Global)
- "A Better Life, A Better World" (2013–2023)
- "Wonders!" (2014–2017, Japan)
- "Let's Live Life Better" (2017–2018, Indonesia)
- "Live Your Best" (2022–present, Global)
- "Create Today. Enrich Tomorrow." (2022–present)
- "Make New" (2023–present, Japan)
See also
In Spanish: Panasonic para niños