Acesur facts for kids
Acesur is a big company from Spain that makes and sells olive oil. It's one of the top five olive oil companies in the world! Acesur does many things, like making, cleaning, bottling, and selling olive oil and other vegetable oils. They also make olives, vinegars, sauces, mayonnaises, and other condiments. Some of their well-known brands are "La Española", "Coosur", and "Al Amir". Acesur has won several awards, like the Aster award.
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About Acesur
Acesur started way back in 1840. Today, it has more than 600 employees working in different places across Spain. These places include Dos Hermanas, La Roda de Andalucia (in Sevilla), Tarancón (in Cuenca), Madrid, Mora de Toledo (in Toledo), Vilches, Puente del Obispo, and Jabalquinto (in Jaén).
A big part of Acesur's business, about 35% of its sales, comes from selling products to over 80 countries around the world. Their main brands are "La Española" and "Coosur".
Acesur also has a special part of its company called Enersur, which focuses on renewable energies. This includes using biomass (energy from plants), making electricity from heat (called cogeneration), and producing biodiesel (fuel from plants).
Acesur's Journey Through Time
How Acesur Began
The company was founded in 1840. The next year, the name "Luca de Tena" was officially registered in Seville. Later, in 1891, the name "Hijos de Luca de Tena" was registered.
In 1947, the original company was sold, and a new one called "Aceites y Jabones Luca de Tena" was created. A year later, "Luca de Tena, S.A." was formed. The whole group became a bigger company in 1952 and then a public company in 1953. In 1968, "Aceites Giralda, S.A." was started.
Changes and Growth
In 1974, Aceites y Jabones Luca de Tena, S.A. sold the name "Aceites Giralda, S.A." The company went through a big change and moved its main location. Some of its brands were sold, while others were grouped together to create a new name: "Olivarera Internacional, S.A." (OLIVASA).
In 1975, Acesur started selling its products to the United States. It soon became one of the main suppliers of olive oil there. In 1976, the Guillen family, who were experts in olive oil, joined the company. In 1988, the whole group changed its name to "Aceites del Sur, S.A." This new name highlighted that their oils came from the Andalusia region of Spain.
Expanding Worldwide
In 1989, the "La Española" brand became popular in Brazil. They had distributors in cities like Salvador de Bahia, Rio de Janeiro, São Paulo, Curitiba, and Florianópolis. In 1990, Aceites del Sur, S.A. celebrated its 150th birthday! Between 1995 and 1996, the company continued to grow in the Brazilian market.
In 2000, Acesur built a factory and refinery in Aleppo, Syria. This allowed them to sell bottled olive oil in Syria and export it to other Middle Eastern countries like Saudi Arabia, Kuwait, Iran, and Yemen. In 2002, the company bought Coosur in Vilches and Olcesa in Tarancón. By 2004, Acesur's exports to China made up 10% of all olive oil imported into that country, mainly with their "La Española" and "Coosur" brands.
In 2008, Acesur bought a plant in Jabalquinto that processes olive waste. A year later, in 2009, they opened a cogeneration plant there, which makes electricity. As the company grew, "Acesur" became the name for the entire group.
Recent Developments
In 2010, Acesur bought Duendesol, which meant they started making sauces. As part of their social responsibility, the Juan Ramon Guillen Foundation was created. This foundation works to improve olive fields, seeing them as an important part of human heritage. In 2011, a biodiesel plant started working in Tarancon. By this time, Acesur was exporting its products to more than 80 countries.
Acesur's Locations
Acesur has important facilities both in Spain and other countries.
- Dos Hermanas (Seville): This is where the main office is, along with the offices for the company's leaders. They also produce products for export here.
- Hacienda Guzman (La Rinconada, Seville): This is the main office for the Juan Ramon Guillen Foundation.
- La Roda de Andalucía (Seville): Here, they crush olives, store oil, make table oil, and treat olive waste.
- Puente del Obispo (Jaen): This location also treats olive waste.
- Jabalquinto (Jaen): Another place where olive waste is treated.
- Vilches (Jaen): This facility refines, bottles, and stores the company's products.
- Tarancon (Cuenca): This is where the biodiesel plant is, and they also produce sunflower oil here.
- Madrid: These are the offices for marketing and business.
- Aleppo (Syria): This factory produces olive oil for the Middle East market.
Awards and Recognition
Acesur has received many awards for its quality and business practices:
- 2002: The Prince Felipe Business Excellence award in the International category, given by the Ministry of Industry, Tourism and Trade.
- 2002: A top prize for La Española Extra Virgin Olive Oil, from the Spanish Magazine Distribución Actualidad.
- 2005: A Golden award for La Española Extra Virgin Olive Oil in the fats, butters, and margarines category, from the German Magazine Lebbensmittel Praxis.
- 2007: The Family-Company award from the San Telmo International Institute.
- 2008: The Doñana prize for sustainability, which means being environmentally friendly.
- 2010: The "Foods from Spain" prize for the Alimentary Industry.
- 2011: The Aster award, given by the Graduate School of Marketing and Commercial Management.
See also
In Spanish: Acesur para niños
