KLM facts for kids

Kids Encyclopedia Facts
Koninklijke Luchtvaart Maatschappij Royal Dutch Airlines
KLM Royal Dutch Logo Skyteam 2011.svg
Founded 7 October 1919 (1919-10-07)
Commenced operations 17 May 1920 (1920-05-17)
Hubs Amsterdam Airport Schiphol
Frequent-flyer program Flying Blue
Airport lounge
  • KLM Crown Lounge
  • SkyTeam Lounge
Alliance SkyTeam
Subsidiaries
Fleet size 118 (excl. subsidaries)
Destinations 136
Company slogan Een reis vol inspiratie ("Journeys of inspiration")
Parent company Air France-KLM
Headquarters Amstelveen, Netherlands
Key people Albert Plesman (Founder)
Camiel Eurlings (President & CEO)
Website www.klm.com

KLM Royal Dutch Airlines is an airline that is a part of Air France-KLM. It is based in Amsterdam, Netherlands. It has flights that stay in Netherlands and other flights that go world-wide. KLM goes to 90 different places and its main airport or hub is Amsterdam Schiphol Airport. Before KLM combined with Air France, KLM was the main airline of the Netherlands. KLM is the world's oldest airline with its original name.

KLM and its partners serve 133 destinations in 70 countries on five continents from their hub at Amsterdam Schiphol Airport. In September 2014, KLM had around 32,000 people working for it.

Marketing and social media

KLM has used several slogans for marketing throughout its operational history:

  • "The businessman travels, sends, and receives by KLM" (translated (1920s)
  • "The Flying Dutchman"
  • "Bridging the World" (1994)
  • "The Reliable Airline"
  • "KLM, A Journey of Inspiration" (2009–present)
Evolution klm
Evolution of the KLM logo

KLM has an extensive presence on social media platforms and also runs a blog. Customers can make inquiries through these channels. The airline also uses these networks to inform customers of KLM news, marketing campaigns and promotions.

The airline's use of social media platforms to reach customers peaked when the Icelandic volcano Eyjafjallajökull erupted in April 2010, causing widespread disruption to air traffic. Customers used the social networks to contact the airline, which used them to provide information about the situation. Following the increased use of social media, KLM created a centralized, public social media website named the Social Media Hub in October 2010.

Cabin features

KLM Economy1
Economy Class on board a KLM Boeing 777-200ER

KLM has three cabin classes for international long-haul routes; World Business Class, Economy Comfort and Economy. Personal screens with audio-video on demand, satellite telephone, SMS, and e-mail services are available in all cabins on all long-haul aircraft . European short-haul and medium-haul flights have Economy seats in the rear cabin, and Economy Comfort and Europe Business in the forward cabin.

KLM's in-flight entertainment system is available in all classes on all wide-body aircraft; it provides all passengers with Audio/Video on Demand (AVOD). The system includes interactive entertainment including movies, television programs, music, games, and language courses. The in-flight entertainment system can be used to send SMS text messages and emails to the ground. Panasonic's 3000i system is installed on all Boeing 747-400, Boeing 777-200ER, and on most of the Airbus A330-200 aircraft.

World Business Class passengers are served a three-course meal. Each year KLM partners with a leading Dutch chef to develop the dishes that are served on board. Passengers in Europe Business Class are served either a cold meal, a hot main course, or a three-course meal depending on the duration of the flight. KLM partnered with Dutch designer Marcel Wanders to design the tableware of World and European Business Class.

An Airline Meal by KLM
KLM airline food on a flight to Japan

Economy Class passengers on long-haul flights are served a hot meal and a snack, and second hot meal or breakfast, depending on the duration of the flight. On short-haul flights, passengers are served sandwiches or a choice of sweet or savory snack, depending on the duration and time of the day. Most alcoholic beverages are free of-charge for all passengers. After a successful trial period, KLM introduced à la carte meals in Economy Class on 14 September 2011; Dutch, Japanese, Italian, cold delicacies, and Indonesian meals are offered.

Special meals, include children's, vegetarian, medical, and religious meals, can be requested in each class up to 24 or 36 hours before departure. On flights to India, China, South Korea, and Japan, KLM offers authentic Asian meals in all classes. Meals served on KLM flights departing from Amsterdam are provided by KLM Catering Services.

In September 2016, KLM launched world's first in-flight draft beer under the partnership with Heineken.

Ground services

KLM and AirFrance at Trudeau
KLM 672 at gate 57 at Trudeau Airport in Montreal

KLM offers various check-in methods to its passengers, who can check in for their flights at self-service check-in kiosks at the airport, via the Internet, or via a mobile telephone or tablet. At destinations where these facilities are not available, check-in is by an airline representative at the counter. Electronic boarding passes can be received on a mobile device while boarding passes can be printed at airport kiosks.

Since 4 July 2008 KLM, in cooperation with Amsterdam Airport Schiphol, has been offering self-service baggage drop-off to its passengers. KLM passengers can now drop off their bags themselves. Before they are allowed to do that they are checked by a KLM employee.

Delft Blue houses

KLM DelftBlueHouses
KLM Delft Blue Houses

Since the 1950s, KLM presents its World Business Class passengers with a Delft blue, miniature, traditional, Dutch house. These miniatures are reproductions of real Dutch houses and are filled with Dutch genever (Dutch gin).

In 1952, KLM started to give the houses to its First Class passengers. With the elimination of First Class in 1993, the houses were handed out to all Business Class passengers. KLM did not give the Delft Blue houses as a gift, but as a last drink on the house, which was served in the house.

Every year, a new house is presented on 7 October, the anniversary of KLM's founding in 1919. The number on the last-presented house thus represents the number of years KLM has been in operation. Special edition houses—the Dutch Royal Palace and the 17th century Cheese Weighing House De Waag in Gouda—are offered to special guests, such as VIPs and honeymoon couples.

Images for kids


KLM Facts for Kids. Kiddle Encyclopedia.